Adesso Hotpoint porta ai consumatori la propria esperienza, condividendo con loro tutti i consigli per rendere i propri capi in lana sempre impeccabili. Da settembre infatti, sarà disponibile la nuova app. “WooLover”, divisa in tre sezioni : consigli utili, (consigli su come prendersi cura della propria lana) SOS lana, ( in questa sezione potete scoprire tutti i segreti per eliminare le macchie dai tessuti di lana) lo sapevi che…( curiosità e informazioni dove imparare il valore della lana, scoprire le sue caratteristiche naturali). Insomma, un’applicazione dedicata a tutte le mamme e non solo, perchè ricordiamoci che amare la moda, significa anche prendersi cura dei capi a noi più cari. Curarli, coccolarli e sapere cosa fare in caso di emergenza, il tutto in totale tranquillità, ottenendo sempre risultati eccelenti. Una macchia di caffè non sarà più un dramma, basterà un pò di aceto bianco e il nostro capo tornerà impeccabile e più bello di prima 😉
La mostra è aperta a tutti fino al 2 settembre in Via Sant’Andrea 6 Milano.
In occassion of the MAGLIFICIO! exhibition, inaugurated in Milan on the 23rd of June (which we will go and visit in the next few days), Sublime Italian Knitscape, Hotpoint, european leader in household appliances, presents an innovative application, wholly dedicated to the world of wool and it is in collaboration with The Woolmark Company. Hotpoint was the sponsor for MAGLIFICIO! Sublime Italian Knitscape actively participating to the realisation of the set-up. It is a path that allows you to discover the “magic of wool”. In the first hall you can touch certain types of yarn which are originally branded “The Woolmark Company”, and which are incredibly soft and it feels as though you’re touching the clouds; try it to believe it 🙂 ! The Delicates hall is dedicated to the more delicate fabrics and a utility room is recreated thanks to all the Aqualtis washing machines, the only machines which have The Woolmark Company certification for washing both wool and cashmere.
Hotpoint now brings its own experiences to the consumer, sharing itsadvice and suggestion on how to make their woolen items impeccable. Infact as of September, the new app. “WooLover” will be available. It is divided into three sections: useful tips (advice on how to take care of your wool), SOS wool (in this section you can discover the secrets on how to get rid of the stains), and Did you know that…. (curiosities and information where to learn about the value of wool and its natural characteristics).
In short, an application dedicated to all mothers, but not only, because in order to love fashion we also need to take care of our most beloved itelms of clothing. Take care of them, pamper them and know what do do in an emergency. All of this in complete tranquility and you’ll alwas obtain excellent results. A coffee stain will no longer be a problem. A drop of white vinegar and our outfit will once again be impeccable 😉
The exhibition is open to everyone until the 2nd of September in Via Sant’Andrea 6 Milan.